
The idea of a partnership with the World Childhood Foundation was born during the Eleven Dot Angel’s 100th anniversary in 2023. Established by Her Majesty Queen Silvia of Sweden, the Foundation’s mission is to protect children against violence and strengthen their rights. But why choose to support this foundation in particular? Our figurines represent harmony, love, security, and the innocent joys of childhood. We are aware that the idyllic childhood image conveyed by our figurines sometimes contrasts with a harsh reality – not all children are granted a carefree childhood. That is why we want to support the Foundation’s work and make a positive difference for children everywhere. In doing so, we also feel aligned with the legacy of the company founder. “I know that Grete Wendt would wholeheartedly approve of the Foundation’s work and our shared commitment,” asserts Claudia Baer, General Partner of Wendt & Kühn KG and grandniece of Grete Wendt.
To support the Foundation’s projects, we have chosen our most recognizable group of figurines: the Eleven Dot Angels. With their inherent power, we hope to reach the hearts of as many people as possible. These angels are truly very special: They bear eleven multicolored dots on their green wings, instead of the usual eleven white wing dots. With this color variation, we incorporate a central design element of the Foundation as a visible symbol of our shared values.
The World Childhood Foundation was established in 1999 by Her Majesty Queen Silvia of Sweden with the goal of protecting children’s right to a safe and loving childhood and improving the basic living conditions of those children at risk of or affected by sexual abuse and violence. Currently, the World Childhood Foundation’s four sister foundations in Germany, Sweden, the United States, and Brazil collaborate with over 60 partner organizations in 9 different countries. The Foundation’s charitable work is funded solely by donations. Every contribution, large or small, helps the Foundation advocate for the rights of children who are at risk of or affected by physical or sexual abuse or exploitation.
Childhood promotes innovative and sustainable projects that focus on the intervention and prevention of child abuse and sexual violence against children. The Foundation aims through preventative measures to educate children about their rights and in this way reduce abuse, exploitation and neglect. The projects are chosen based on the areas where children are particularly vulnerable, the needs for support are greatest and where the organization has the greatest experience and knowledge and thus can make the most difference.
Would you like to find out more about the World Childhood Foundation's projects? Click here for an overview.